The Brand

Ally Grace grew up in New York, where her love of fashion began.  As a young girl she would take her mother’s scarves, belts and clothes and create striking outfits. She’s been an innovative dresser ever since and has a knack for finding both high and low pieces that work in harmony. Over the years Ally has become an expert at online shopping, but found it time consuming going from site to site; this is why Midnight Moda was born. Midnight Moda is a thoughtfully curated mecca for fashion, beauty, home and lifestyle. Allys goal is to help you create the chicest looks at any time of day; Fashion Never sleeps. 

Our Team

Ally Grace

Founder & CEO

Don’t have time to shop
or need help finding the perfect piece?

Enter your information below and a description of what you are looking for and we will be in touch to collaborate to find the best pieces for you.